Brewing Bold Impressions: Custom Coffee Bag Labels for Toast Espresso Bar
Toast Espresso Bar in Maryborough, QLD approached Sol Struck Studio to design a set of custom coffee bag labels that reflected their brand’s bold, modern energy while staying true to their roots as a local favourite. The aim was to create packaging that stood out on the shelf, felt premium in hand, and aligned with their café’s aesthetic.
Objectives:
Create a cohesive set of branded coffee labels
Elevate shelf appeal and perceived product value
Ensure ease of printing and labelling for small batch roasts
Strengthen brand recognition beyond the café
