Honey Belle
The Problem
Honey Belle owner Crispin, was looking to increase product sales and grow. The product could not attract the right customers and they needed a new visual identity and packaging design. They engaged Solutionist Branding to provide designs that would ensure their product was visually appealing to their ideal customers and increase sales.
The Solution
We helped this new Western Australian honey label re-brand by creating an elegant visual brand identity which is uniquely positioned within the Australian honey industry. We created a custom, hand drawn logo, elegant label and packaging that upholds Australian standards.
Impact
Increased brand consistency
Increased customer loyalty
Increased repeat purchases
Customer approval
Easy to manufacture and apply labels
Clear ideas surrounding the brand
Services
Brand Strategy
Positioning
Logo & ID Systems
Brand Style Guide
Packaging
Before
Label was not printed to high standard, logo mis-matched, written ink smudged on the printed label. Material, label not designed for the jar and didn’t fit properly, lacking solid business name.
After
Beautiful clean and elegant label design which showcased the quality of the brand in a modern market. Would appeal to both males and females and label up to Australian standard. Featuring a tamper proof quality seal for customer satisfaction.
